Peek-a-moo
Peek-a-moo is an experiential food company with the fun-loving Bessie as our mascot! The fun peek-a-boo tab allows the consumer to see inside the package to get a better look at the product. Within the tab is a fun graphic to surprise and entertain kids, as this is the target audience.
Meet Bessie!
The fun-loving Peek-a-moo mascot!
Primary Logo
Primary Color Palette
#f1f1f2
#d688b9
#a86093
#c3996b
#a87c4f
#231f20
Accent Colors
#f5ec4f
#8bc53f
#30b34a
#006838
#acdfeb
#00adee
Package Design
Peek-a-moo packaging is designed with the user in mind. The peek-a-boo tab optimizes user engagement, giving consumers a way to easily view the product, as well as catching the attention of children with the hidden graphic. This decorative function creates an interaction between the consumer and the product.
Organic Whole Milk that is delicious AND nutritious! (Shhhh!!! Just don’t tell your kids that last part)
organic whole milk
Dark chocolate chips
These dark chocolate chips are so UDDER-ly good that you might just have to have them all to yourself! Who says kids get to have all the fun?
PRO TIP: These aren’t just any chocolate chip cookies, they are also bargaining chips to get your kids to eat their vegetables ;)
